Business Administration B.B.A
180 Credits
Program Description
The Bachelor of Business Administration (BBA) degree program combines the required General Education courses that can provide a liberal arts foundation with a coherent business core that is designed to provide a foundation for careers in business and management preparation for advanced study. The upper-division program builds on the lower division curriculum and provides an in-depth study in a selected area of focus including Accounting, Entrepreneurship, Fashion Marketing, Finance, Generalist, Healthcare Management, Le Cordon Bleu® Hospitality Management, Human Resource Management, Management, Marketing, Operations Management, Project Management, and Technology Management.
Program Learning Outcomes
- Integrate knowledge of the core ACBSP business concepts of accounting, finance, statistics, economics, management, and marketing to assess business circumstances.
- Propose quantitative business solutions which demonstrate critical and analytical thinking.
- Collaborate in cross-functional teams utilizing effective business techniques and strategies.
- Navigate challenges in a global market involving international distribution and operations networks.
- Share business recommendations and information through a variety of communication delivery formats.
- Evaluate potential ethical and legal issues in contemporary business situations and propose appropriate resolution.
- Employ technology to effectively solve business problems and provide solutions.
AIU's Bachelor of Business Administration (BBA), with all its specializations, is programmatically accredited by the Accreditation Council for Business Schools and Programs (ACBSP).
This program is not designed to meet the educational requirements for a specific professional license or certification that is required for employment in an occupation. As such, AIU has made no determination regarding prerequisites for licensure or certification in any state or jurisdiction.
Requirements
General Education
| ECON 220 | Microeconomics | 4.5 |
| ECON 224 | Macroeconomics | 4.5 |
| ENGL 106 | English Composition I | 4.5 |
| ENGL 107 | English Composition II | 4.5 |
| MATH 125 | General College Mathematics | 4.5 |
| UNIV 103 | Academic and Professional Success | 4.5 |
| UNIV 106 | Technology and Information Literacy | 4.5 |
| UNIV 109 | Interpersonal Communication | 4.5 |
| | General Education Elective (1 Course) | 4.5 |
| | Humanities (2 Courses) | 9 |
| | Natural Sciences (2 Courses) | 9 |
| Total Credit Hours: | 58.5 |
Core
| ACCT 205 | Principles of Accounting I | 4.5 |
| ACCT 310 | Managerial Accounting | 4.5 |
| BUSN 105 | Introduction to Business | 4.5 |
| BUSN 150 | Legal and Ethical Environment of Business | 4.5 |
| BUSN 311 | Quantitative Methods and Analysis | 4.5 |
| FINA 310 | Financial Management | 4.5 |
| MGMT 305 | Management Information Systems | 4.5 |
| MGMT 310 | Management and Leadership of Organizations | 4.5 |
| MGMT 315 | Survey of Human Resource Management | 4.5 |
| MGMT 415 | Global Operations Management | 4.5 |
| MGMT 499 | Program Capstone | 4.5 |
| MKTG 205 | Principles of Marketing | 4.5 |
| Total Credit Hours: | 54 |
General Electives
A combination of any 10 undergraduate courses
Prerequisites must be met for selected electives.
Students enrolled in the Fashion Marketing Specialization Option are required to take: FASH 212, Historical and Contextual Studies, as one of the Humanities requirements; and FASH 209, Fashion Cycle, in place of one General Elective.
General Business Administration Track
In lieu of a Specialization, select 5 Business Electives from any of the Specializations below
Specialization Options
Accounting
Entrepreneurship
| FINA 412 | Risk Management | 4.5 |
| MGMT 422 | Advanced Entrepreneurship | 4.5 |
| MGMT 440 | Managing Project Risks and Opportunities | 4.5 |
| MGMT 444 | Team Leadership | 4.5 |
| MGMT 475 | Contracts and Procurement | 4.5 |
| Total Credit Hours: | 22.5 |
Fashion Marketing (Atlanta Campus)
Finance
Healthcare Management
| HLTH 310 | Survey of Healthcare Management | 4.5 |
| HLTH 320 | Ethical and Legal Issues in Healthcare | 4.5 |
| HLTH 420 | Healthcare Finance | 4.5 |
| HLTH 430 | Healthcare Information Systems | 4.5 |
| HLTH 440 | Healthcare Resource Allocation and Policy Making | 4.5 |
| Total Credit Hours: | 22.5 |
Human Resource Management
The Society for Human Resource Management (SHRM) has acknowledged that the Bachelors of Business Administration with a specialization in Human Resource Management fully aligns with SHRM’s HR Curriculum Guidebook and Templates. The HR Curriculum Guidebook and Templates were developed by SHRM to define the minimum HR content areas that should be studied by HR students at the undergraduate and graduate levels. The guidelines, created in 2006 and revalidated in 2010 and 2013, are part of SHRM’s Academic Initiative to define HR education standards taught in university business schools and help universities develop degree programs that follow these standards.
| MGMT 332 | Employee Recruitment and Selection | 4.5 |
| MGMT 335 | Personnel and Organization Policy | 4.5 |
| MGMT 345 | Diversity in the Workforce | 4.5 |
| MGMT 402 | Employment and Labor Law | 4.5 |
| MGMT 442 | Performance Management and Employee Services | 4.5 |
| Total Credit Hours: | 22.5 |
Le Cordon Bleu® Hospitality Management
The Le Cordon Bleu Hospitality Management Specialization is only available to residents of the United States and Canada.
Le Cordon Bleu
® and the Le Cordon Bleu logo are registered trademarks of Perdoceo Education Corporation in North America for education services.
| LCBH 300 | Food Service Operations | 4.5 |
| LCBH 310 | Food and Beverage Management | 4.5 |
| LCBH 320 | Gastronomy | 4.5 |
| LCBH 400 | Developing a Hospitality Business | 4.5 |
| LCBH 410 | Event Planning and Management | 4.5 |
| Total Credit Hours: | 22.5 |
Management
| MGMT 335 | Personnel and Organization Policy | 4.5 |
| MGMT 340 | Building Teams and Resolving Conflict | 4.5 |
| MGMT 345 | Diversity in the Workforce | 4.5 |
| MGMT 348 | Industrial Labor Relations | 4.5 |
| MGMT 405 | Global Leadership and Management | 4.5 |
| Total Credit Hours: | 22.5 |
Marketing
| MKTG 305 | Marketing Management | 4.5 |
| MKTG 340 | Public Relations | 4.5 |
| MKTG 405 | Consumer Behavior | 4.5 |
| MKTG 408 | Advertising and Promotion Management | 4.5 |
| MKTG 450 | Marketing Campaign and Strategic Planning | 4.5 |
| Total Credit Hours: | 22.5 |
Operations Management
| MGMT 348 | Industrial Labor Relations | 4.5 |
| MGMT 370 | Cost Control Management | 4.5 |
| MGMT 430 | Production Planning and Quality Management | 4.5 |
| MGMT 450 | Supply Chain Management and Purchasing | 4.5 |
| MGMT 465 | Strategic Manufacturing Policy | 4.5 |
| Total Credit Hours: | 22.5 |
Project Management
| MGMT 412 | Project Management | 4.5 |
| MGMT 435 | Project Cost and Time Management | 4.5 |
| MGMT 440 | Managing Project Risks and Opportunities | 4.5 |
| MGMT 444 | Team Leadership | 4.5 |
| MGMT 475 | Contracts and Procurement | 4.5 |
| Total Credit Hours: | 22.5 |
Technology Management
| ITCO 101 | Discovering Information Technology | 4.5 |
| ITCO 103 | Introduction to Computer and Network Hardware | 4.5 |
| ITCO 211 | Introduction to Operating Systems | 4.5 |
| ITCO 231 | Introduction to Databases | 4.5 |
| ITCO 251 | Network Infrastructure Basics | 4.5 |
| Total Credit Hours: | 22.5 |
Total Credit Hours: 22.5
Total Credit Hours: 180