HCM 535 Healthcare Market Research Analysis
This course analyzes various approaches to health care business development and marketing research. The course will examine how leaders foster a strategic mindset and use modern technology, new trends in data collection, and strategic best practices to develop and execute successful marketing strategies in the health care field. At the end of the course, you will have the tools to create step-by-step approaches in developing a health care business plan by bridging the gap between marketing theory and new modern tactics.
Prerequisite
None